OF THE MONTH
Hogi Yogi/Teriyaki Stix
1 sheet dried
seaweed (Nori wrap)
steamed white rice mixed with rice vingar
||Spread the rice
on the seaweed sheet, add crab and avocado, roll.
Cut into 8 sections. Chill. Serve with wasabi
or gari (picked ginger).
Cooling Down at Hogi Yogi
Its too hot to cook. Cold, icy drinks
taste good, and ice cream, sherbet and yogurt are good ways
to cool down from the inside out. What do you do? Head to
Hogi Yogi where you can be as creative as you like in concocting
a cool sensation out of ice cream, yogurt or sherbet. If you
cant decide on your own, no doubt owner Carter Frank
can give you some good advice.
has years of experience at serving people. He grew up in Salt
Lake amidst a family involved the hotel and restaurant business.
He started learning the business as a child when he was put
to work in the family businesses. Today, hes the only
one left in the food service industry, but he is completely
content with his lifes work.
Carter moved to Moab in 1995 to open the Hogi Yogi franchise.
He thought Moab was a good business location and a good place
I was right on both counts, he says. Moab
has been very good to me as a business place and I love living
Carter says he feels especially fortunate because of the all
the local support he gets. I feel really thankful that
I have so many local customers who come back day after day.
In return, Carter does whatever he can to support the community.
Its nice to be a part of a small community. Its
part of whats so great about living in Moab, he
In 1999, Carter expanded his business to include Teriyaki
Stix. The two restaurants really complement each other,
he says. In the summer time people want fast, cool foods,
so they come to the Hogi Yogi side for a sandwich. On rainy,
cooler summer days, and in the fall and winter, they come
to Teriyaki Stix for a hot bowl of food. The two restaurants
really balance each other out. Its just about perfect.
of his 20 employees are trained on both sides of the restaurant
and he rotates them so they have opportunity to work at Teriyaki
Stix and Hogi Yogi. Managing the two businesses is easy because
they are on the same property.
I can share advertising and labor costs, so its
very cost-effective, Carter explains.
Of course, those are details that are in the background of
a restaurant. What most people see and really care
about is the food. His customers buy more turkey sandwiches
than any other sandwich, but he was hard pressed to come up
with a bestseller in the yogurt combinations.
There are so many combinations. We have
chocolate yogurt and vanilla yogurt. Then you can add cookies,
candy bars, fruit, nuts, marshmallows
.anything you want.
The most unusual yogurt combination he ever made was vanilla
yogurt and olives. He was able to accommodate his customer
because he served sandwiches and yogurt and had the olives
handy. Hes only sold one of those, however.
Probably our most popular blend is cheesecake flavors.
Cream cheese, graham crackers and fruit. Blueberry cheesecake
is a big one.
likes to see people experiment with different combinations
and says they are usually surprisingly good. One local customer
favors vanilla yogurt, blackberries and Snickers bars.
Beginning July 1, Hogi Yogi will be offering Sherbet Blasts.
These delightful coolers combine yogurt, sherbet and fresh
fruit. What a great way to start the day! And your day can
start pretty early at Hogi Yogi. The restaurant opens at 10:00
a.m., but theres always someone there by 8:00 a.m.
Were happy to take care of anyone as soon as were
in the store. Its usually just folks stopping in for
cold drinks or smoothies that early in the morning, but if
visitors to Moab are setting out for a day in the parks and
they want sandwiches to go, well make them and send
them on their way.
At Hogi Yogi, they aim to please whether they see you
every day or only once in a lifetime.
Hogi Yogi is located at 396 S. Main. They are open daily from
10:00 a.m. until 11:00 p.m. For more information or to place
an order, call 259-2656 and be sure to mention you read about
it in the Moab Happenings.